Swiss Post celebrates its 175th anniversary in 2024. To mark this festive occasion, Swiss Post is modernizing its famous recognition symbol, which is an integral part of everyday life in Switzerland. The simplified logo thus connects all of Switzerland's language regions. The different lettering for "Die Post, La Poste, SwissPost," etc. is no longer needed. The modernized logo will be introduced over several years. The changeover will take place much faster in the digital channels than on vehicles or buildings. However, the new generation of the VW Crafter is already driving around Switzerland with the new logo.